Progressive Grocer's 92nd Annual Report: Anchored Amid Waves Grocers are steering their businesses based on pragmatism and personalization From Brand Driver to Commerce EngineImpulse-driven and shopper centric, the relatively untapped social commerce sector is a potential revenue boon for grocers Grocers Focus on Retail Media Networks RMNs allow grocers to stage targeted and personalized consumer campaigns, possibly alleviating the need to invest heavily in social commerce TikTok, YouTube Influence Frozen Food Purchases New NFRA study reveals that 50% of Gen Z use TikTok for food inspiration Fresh Express Debuts Crisp New Look Salad kit maker reveals brand refresh Sponsored Future of Retail Media: Connecting All Consumer Touchpoints Progressive Grocer speaks with Inmar Intelligence on how brands bridge the gap between digital influence and purchases using AI, influencers, and real-time data. Is Amazon Trying to Buy TikTok? Speculation swirls that retail giant is among suitors, as U.S. ban set to go into effect ShopRite’s ‘We Are Here’ Campaign Salutes Family, Community Multichannel initiative spotlights locally run stores’ ties to shoppers they serve Pillsbury Funfetti Celebrations Cake Mix Product brings viral sprinkle cake trend to home kitchens Hannaford Supermarkets Names Marketing Agency of Record The Variable will lead grocer’s creative strategy across digital, social and broadcast channels 1 2 3 4 5 Next Last
